At the Paris Motor Show, French automaker Citroën is showcasing an electric version of its iconic 2CV model. This electric revival aims to attract European customers seeking affordable and innovative vehicles amid a prolonged decline in automotive sales across Europe.
According to France 24, this strategy is part of a broader trend among European manufacturers who are focusing on electric and hybrid vehicles to revitalize the market. The Stellantis group, which owns Citroën, is particularly betting on compact and accessible electric cars to win back consumers.
The unveiling of the electric 2CV comes as China has announced measures to limit the export of electric vehicles, potentially benefiting European manufacturers in their domestic markets. French President Emmanuel Macron made his customary visit to the Motor Show this morning, emphasizing the event’s significance for the national automotive industry.