Business · 5 min read
Nielsen Speeds Up the Streaming War
Nielsen is shifting its streaming audience measurement from weekly to daily delivery. With a lag of only two days, ratings are becoming an almost immediate management tool.
attention economy
Articles
Business · 6 min read
Media in the Age of Google Zero: Publishers Rebuild the Audience Pact
Publishers are rethinking their relationship with audiences as AI, creators and declining Google traffic reshape the economics of attention.
Sport · 7 min read
30 Million Messages Per Second: The WhatsApp Record That Reveals the True Power of the 2026 World Cup
The final of the 2026 World Cup pushed WhatsApp past the staggering threshold of 30 million messages per second. Instagram, Facebook, and Threads also exploded: behind the sporting spectacle, a new global attention economy has just revealed its strength.