Google is rolling out two Gemini 3.8 Live models designed for voice conversations, near-real-time vision and background tasks. The question goes beyond fluent speech: can the actions be trusted?
Google is expanding its AI & Economy programme around ATLAS and recruiting leading economists. The challenge is to move from AI promises to more rigorous evidence about use and impact.
Merchant Center, YouTube ads and integrated checkout: Google's latest updates show how AI could reshape shopping without removing merchants from the process.
Google has signed its largest carbon removal deal with Terradot. In Brazil's rice fields, alternate irrigation and volcanic rock are becoming a global economic experiment.
Microsoft has agreed to strong rules on student data with the American Federation of Teachers, while Washington still struggles to turn AI warnings into law.
A U.S. judge refused to break up Google’s adtech business, but ordered behavioral changes. For publishers, advertisers, and tech competitors, the battle now moves to enforcement.
OpenAI says ChatGPT Ads has reached a $1 billion annualized revenue run rate. The milestone places conversational AI at the center of the global battle for digital advertising.
Google is giving publishers a Preferred Sources button to embed on their sites. Behind the simple gesture, digital media faces a vital question: how do you recover traffic when AI answers before the link?
With the Pixel 11, Google bets on Gemini, a new Tensor G6 processor, and increasingly automated photography. But the rising prices also reveal the cost of the new global smartphone battle.
Gemini has just surpassed one billion monthly users. Behind this spectacular milestone, Google is transforming its vast ecosystem into a weapon in the global AI battle.
YouTube is raising Partner Program thresholds for 2027, confirming that the creator business is moving from one-time buzz toward consistency, originality and trust.
Google will officially present its new generation Pixel 11 on August 12 in New York. Beyond a new phone, the event aims to reveal the company's strategy against Apple and Samsung, as pricing, photography, battery life, and Android integration become the real battlegrounds.
Install B-Empire on your phone for the full magazine experience.
Get the biggest B-Empire stories the moment they publish. Free.
Le Brief
B‑EMPIRE
L'essentiel de l'actualité, sélectionné par notre rédaction, directement dans votre boîte mail.
